Lately year, when smartphones are widely available everywhere and the continuous strong development of technology has promoted a series of new methods of communication between people such as: email and OTT . message service,… But, There are still a lot of people who don't know What is OTT?? Why OTT is the inevitable trend of new-age television?
Let's SaigonTV Find out in the following article!
- What is OTT??
OTT – Over The Top is a solution to provide users with Internet-based content. The most applied field is providing TV content over internet protocols and many Video On Demand. (VOD) to the end user.
The biggest advantage of OTT . technology It is the ability to provide a source of very rich and diverse content at the request of the user at any time and in any place with just a suitable device that has an Internet connection..
With so many practical applications, OTT . technology is forecasted to grow even stronger in the year 2023 and the near future will become one of many technology trends.
In recent years, OTT . concept in Vietnam is associated with the emergence of free messaging applications such as Line, Zalo, Viber, No Talk,… and was mentioned by a lot of media. Song, Other applications from OTT content transmission technology are still very little known. therefore, this is the potential to TV OTT develop in Vietnam market.
- Why OTT is the inevitable trend of new-age television
2.1. High-value content at a low cost
Because users only need to pay the monthly carrier subscription fee. Whether or not to pay for content provided by OTT apps depends on the platform and is not under the control of the carrier.
2.2. Original content
In recent years, SaigonTV is proud to be a self-producer of content broadcast on OTT platforms such as: news programs like Daily News (SAIGONTV OFFICIAL – YouTube), talk show (https://www.youtube.com/live/MjfCF4MT6gQ?feature=share), and update the hottest news with daily hot news at facebook channel (https://www.facebook.com/saigontv.official)
Before, international platforms like HBO Go and Disney + also have exclusive streaming licenses for their TV content.
2.3. Adaptability to multiple devices
Present, OTT is compatible with many devices like: laptop, game console, smartphone, smart tivi, tablet…
- The development potential of OTT in Vietnam
Understand the importance of What is OTT? you will be able to easily see with the growing development of technology. Easy to use on many devices such as laptops, game console (PlayStation 4, WiiU, and Xbox One), smartphone, smart tivi, tablet,… OTT applications gradually become popular and familiar to users because of the many benefits that it brings. therefore, This is the right time to develop well for current OTT applications in Vietnam.
In Viet Nam, Investing in the development of OTT - television on the Internet is considered by many experts to be an inevitable trend. Nowadays, Entertainment content is not only focused on technical infrastructure investment by the provider, Content, but also strive to upgrade to create new experiences, convenient and suitable for the increasingly "fastidious" needs of customers.
About content, SaigonTV always confident with the Hot content is always updated continuously on many platforms like Youtube, Facebook, Website,… provides a rich repository of official content, variety of genres, Suitable for all ages, every family. Besides that, New movies are produced continuously; attractive entertainment show, Exclusively exploited news channel…
SaigonTV strongly focuses on sitcom content (mentality, family or detective genre, solve the case…), talkshows (entertaining, help the audience better understand the artist as well as the media field) and the current events, live social.
Here is the information about OTT . TV trends that we want to share with you. Hope the above information is useful to you. Don't forget to visit SaigonTV regularly to update many useful information.
